The entire world of Organic SEO tricks is as convoluted as it’s extensive. Several Organic SEO myths are being followed by numerous webmasters for no good reason. Some are based partially, and others have generated, simply because it is difficult to prove what particular SEO action caused a resulting search engine reaction. Hence, let us now configure some of the most frequently committed organic-SEO myths that you must ignore while handling your projects:
Submission of your URL to Search Engines: The techniques were definitely fruitful at one time but now, it has lost its effectiveness in earning good SEO results.
Requirement of a Google Sitemap: An appropriately designed, crawler- friendly site does not require a Google Sitemap. However, it does not invite any negative processes but having a Google Sitemap is also not going to get you ranked better.
Frequent updating of site is inevitable: Frequent updates to your pages only boost up the search engine crawl rate and not your rankings. Many top ranking sites on Google have not been updated since ages. Hence, if your site does not require any change, do not bother yourself for any sort of revamping.
PPC ads influence rankings. Running Google AdWords does not affect the organic rankings. Neither it increases the ranking, nor does it decrease. Hence, relying on them is absolutely a waste.
H1 (or any header tags) is essential for high rankings: Very few evidences suggest that keywords in H tags essentially affect rankings. H tags should be used only if they work well with your design or content management system.
Words in your Meta keyword tag must be on the page: This is the most hyped myth amongst all. The truth is that the Meta keyword tag was basically designed to be used for keywords that were NOT already on the page and definitely not the opposite.
SEO copy must have 250 words in length: There is no specific rule that says that an SEO copy must have 250 or above words. You must know that 250 is widely acceptable only because it appears to be a good amount on any page of marketing copy that can be optimized for 3-5 keyword phrases. Shorter copy ranks as good as longer copy.
You must optimize for the long tail. It is certainly not important. In fact, long-tail keyword phrases are not competitive which means that not many pages are using those words, and not that many people are looking for them in the engines. Hence, ranking for long-tail keywords is simple, you just need to include them somewhere in a blog post or an article, and you will rank for them. However, it is not optimization.
These are a few common organic SEO myths that still continue to exist on the Web. Hence, ensure to opt for an experienced SEO company who can properly handle your website’s SEO ranking. Select an SEO firm that not only understands the implications of its practices but also does not put your company’s search engine placement and reputation at risk with black hat tricks.
Summary: For beginners, search engine optimization is a difficult field. And it further gets all the more complex, with the presence of so many myths – many of which have become false truths. Remaining, surely did work earlier, but are of no use anymore.
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Article Source: http://www.articlealley.com/article_840921_62.html
Author: Brainpulse India